The Audi Q2 Price in India in 2019: Is It Worth the Splurge?
The year 2019 marked a significant moment for Audi in India. It saw the launch of the Q2, the brand’s entry-level SUV, promising premium German engineering in a more compact and accessible package. But with a price tag that placed it firmly in the luxury segment, the question on everyone’s mind was: Is the Audi Q2 worth the investment? This article delves into the pricing, features, and overall value proposition of the Q2 in the Indian market in 2019, providing a comprehensive overview to help you decide.
Audi Q2 Price in India (2019): A Breakdown
The Audi Q2 entered the Indian market with a specific pricing strategy, aiming to capture the attention of discerning buyers. Here’s a glimpse at the pricing structure during its launch year:
- Starting Price: The base variant of the Audi Q2 was launched at approximately ₹34.99 Lakh (ex-showroom). This price point was crucial, positioning it against established rivals and attracting a new segment of Audi enthusiasts.
- Variant-Specific Pricing: The price varied depending on the chosen variant and included the following:
- Standard Variant (mentioned above)
- Premium Variants (with added features, technology, and cosmetic upgrades)
It’s important to note that these prices are approximate and may have fluctuated slightly based on regional taxes and dealer-specific charges.
Key Features and Specifications of the Audi Q2 (2019)
Beyond the price, understanding the features and specifications is crucial to assess the Q2’s value. Here’s a summary of the key aspects:
- Engine and Performance:
- Engine: A 2.0-litre TFSI petrol engine was offered, producing a decent level of power.
- Transmission: It came equipped with a 7-speed S tronic automatic transmission, known for its smooth and responsive gear changes.
- Driving Experience: The Quattro all-wheel-drive system (in select variants) offered enhanced grip and stability, especially on challenging road conditions.
- Exterior Design:
- Compact SUV Profile: The Q2 boasted a modern and stylish design, reflecting Audi’s signature aesthetic.
- LED Headlights and Tail Lights: These provided superior visibility and added to the premium feel.
- Distinctive Body Lines: The Q2’s design was characterized by sharp lines and a sporty stance.
- Interior and Features:
- Premium Materials: The cabin was crafted with high-quality materials, typical of Audi’s standards.
- Infotainment System: It featured a user-friendly infotainment system with a touchscreen display, offering connectivity options such as Apple CarPlay and Android Auto.
- Driver Assistance Systems: The Q2 included features like parking assist and a rear-view camera, enhancing safety and convenience.
- Spaciousness: Though compact, the Q2 offered a surprisingly comfortable cabin for both front and rear passengers.
The Competition: How Did the Audi Q2 Stack Up?
The Audi Q2 faced stiff competition from established players in the Indian luxury car market. Its main rivals included:
- BMW X1: A direct competitor, offering similar features and performance.
- Mercedes-Benz GLA: Another popular choice, known for its stylish design and comfortable interior.
- Volvo XC40: A strong contender known for its safety features and Scandinavian design.
The Q2 needed to differentiate itself through its brand appeal, driving experience, and a well-rounded package to succeed in this competitive landscape.
Is the Audi Q2 Worth It? A Value Assessment
Determining whether the Audi Q2 was “worth it” in 2019 depends on individual priorities and budget. Here’s a breakdown of the pros and cons:
Pros:
- Premium Brand Image: Owning an Audi carries a certain prestige and status.
- Refined Driving Experience: The Q2 offered a smooth and engaging driving experience with a powerful engine.
- High-Quality Interior: The cabin was well-appointed with premium materials and advanced features.
- Compact Size: The Q2’s compact dimensions made it ideal for navigating city traffic.
- Modern Design: The Q2 had a contemporary design that appealed to a younger audience.
Cons:
- High Price Point: The price was significantly higher than mainstream SUVs.
- Limited Features Compared to Price: Some competitors offered more features for a similar price.
- Maintenance Costs: Audi ownership typically entails higher maintenance costs than non-luxury brands.
- Fuel Economy: The petrol engine wasn’t the most fuel-efficient option.
Ultimately, the Q2’s value proposition hinged on whether the buyer prioritized the Audi brand, premium features, and a refined driving experience over outright affordability.
Conclusion: The Audi Q2 in 2019 - A Premium Choice
The Audi Q2, launched in India in 2019, presented a compelling option for those seeking a premium compact SUV. While the price was a significant factor, the Q2 offered a blend of performance, luxury, and style that resonated with a specific segment of buyers. It successfully positioned itself as an entry point into the Audi family, attracting those who valued the brand’s prestige and driving dynamics. Whether or not it was “worth it” was a personal decision, depending on individual needs and priorities, but the Q2 undoubtedly added a premium flavor to the Indian SUV market.
FAQs:
What engine options were available for the Audi Q2 in India in 2019? The Audi Q2 was launched with a 2.0-litre TFSI petrol engine.
Did the Audi Q2 have all-wheel drive (Quattro) in India? Yes, the Quattro all-wheel-drive system was available in select variants of the Audi Q2.
What was the approximate fuel economy of the Audi Q2? The fuel economy was around 14-15 kmpl.
What were some of the key rivals of the Audi Q2 in the Indian market? The key rivals included the BMW X1, Mercedes-Benz GLA, and Volvo XC40.
Were there any diesel engine options available for the Audi Q2 in 2019? No, the Audi Q2 in India was only offered with a petrol engine.